Sacred Playgrounds Podcast
We're turning insights to impact as we talk camp and why it matters based on the latest research. Each episode we'll focus on one thing that's making a difference right now in outdoor ministry.
Sacred Playgrounds Podcast
Camper Recruitment & Retention with Special Guest Travis Allison
"The most effective way to get campers this summer is to get last summer's campers to come back."
On this episode, Travis Allison from Go Camp Pro joins us to talk through what's actually effective in recruiting and retaining campers and their families. Built from a sense of frustration that so many camp leaders spend so much time, energy, and money on things that don't work, the Camper Recruitment & Retention Playbook by Travis Allison and Joanna Warren Smith lays out why, and most importantly how, to get campers and keep them coming back through clear, effective communication and intentionally improved experience.
Plus, we've got a Quick Qamp Question answered from Jake and Travis' decades of camp experience on the strategic focus of staff versus camper experience, and an eye-opening Stat of the Week on professional leadership turnover from the Foundation on Jewish Camps. Note: The context of the statistic quoted in the episode is clarified in the graphic below so be sure to download that!
Download the #StatOfTheWeek Graphic
Read More in Our Review of the Camper Recruitment & Retention Playbook
Get Your Copy of the Playbook
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